Hortons’ Estate Ltd names Prevent ALL as its charity of the year

Hortons’ Estate Ltd has announced its backing for a Telford-based charity that is funding research into an acute form of Leukaemia and supporting children and their families undergoing treatment.

The company has chosen Prevent ALL as its charity of the year for 2023, as it continues its proud tradition of supporting good causes locally and nationally. 

All monies raised through Hortons’ calendar of fundraising initiatives will be donated to the charity, which has big ambitions to help as many families as possible. 

Prevent ALL was founded in January last year with the dual aim of funding research into the prevention of Acute Lymphoblastic Leukaemia (ALL), or other blood related cancers, and providing support for those affected by it.

Prevent ALL is raising funds to support the work of medical scientists at The Institute of Cancer Research, London, who are developing a preventative treatment that could eliminate ALL in children.

In the meantime, the charity’s other focus is on making the current process of toxic chemotherapy treatment a little easier for those who endure it.

Jane Phillips of Hortons said: “We are really pleased to be partnering with Prevent ALL as our charity of the year for 2023. We’ve been so impressed with the fabulous work that the charity has undertaken in such a short time and by its clear aims of prevention and support. 

“As many as 800 children are affected by ALL each year and the treatment they go through is hard to comprehend. We look forward to working together to help to raise valuable funds for the charity during the course of the next twelve months, as well as greater awareness of what is an acute form of Leukaemia.”

Jo Edwards, fundraising manager at Prevent ALL, said: “We are incredibly grateful to Hortons’ for selecting us as their charity partner for 2023. Treatment for childhood Leukaemia can last over three years and is tough on the children and families. Our missions are to help find a preventative treatment so future generations don’t develop ALL and to help families going through treatment. We look forward to an exciting year ahead of fund raising activities.” 

Last year, Hortons’ raised several thousand pounds for the Neonatal Intensive Care Unit (NICU) at Birmingham Women’s and Children’s NHS Foundation Trust.

For more information about Prevent ALL or to make a donation to the charity, please visit: https://preventall.org/